Welcome to the 6-Week Email Marketing Challenge!
By the end of this Challenge you will:
- Have a very clear picture of your ideal client and how and where to reach her.
- Have a system in place for attracting new leads, gaining the trust of those leads and positioning yourself as an authority in their eyes.
- Have the structure in place to capture those leads, segment and funnel them into targeted email sequences, then send those relevant email sequences automatically.
- Know what all of those words I just said mean. =)
This challenge will be exactly that, a challenge. While I’ll show you exactly what you need to do and how to do it, it will require you to really sit down and think about who you’re trying to reach, to get into their head, and to write content that will resonate with that client. Some technical skills will be required, but again, I'll show you exactly how to do all of the technical stuff.
When it’s all said and done, you’ll have a fully automated process for attracting leads, turning them into followers, converting those followers into clients and those clients into brand evangelists.